Advantages of mobile friendly website
Improve user experience : - We have all been there, a friend sends us a link via text message or email and when we try to open that link on our mobile device, we are presented with a jumbled load of unorganized garbage. This will kill any chance you have of converting that visitor into a customer. If the user can’t easily browse and read the content on your website from their mobile device, they will leave uninspired. Brand Identity : - As we know every other person use mobile. Have a mobile friendly website is very important and plays a major role in building a Brand identity. The Brand identity and brand value will increase automatically when more people will get to know the services or products has been offered by your business which increases your sales and gives growth graph to your business. Cost effective option : - Having a mobile website is much cheaper as compared to going for a mobile app. It is considered to be a cost-effective method for reaching the targeted user